News

How TikTok Hair Trends Are Reshaping Haircare Habits

There’s a revolution happening in our bathrooms — and it’s all thanks to TikTok.

If you’ve ever found yourself standing in the haircare aisle, suddenly questioning your shampoo because a 30-second TikTok told you there’s a better way, you’re not alone. Millions of women are rethinking everything about their hair routines because of viral trends, quick tutorials, and “get ready with me” clips that make change feel not just exciting — but essential.

At Silkie, we’ve been watching this shift closely, and honestly? We’re here for it. Because when haircare evolves, it gives women permission to demand more: better products, smarter routines, and healthier, happier hair.

How Blue Light Exposure Impacts Hair Growth Hormones

Identifying the Signs of Hair Cuticle Damage

Learn the warning signs before it’s too late to save your strands.

If your hair has been looking a little… off lately — less shine, more frizz, harder to manage — you might be dealing with cuticle damage. And while the word “cuticle” gets tossed around in haircare circles, many people don’t really know what it means, or more importantly, how to recognize when it’s compromised.

In this guide, we’re breaking down what the hair cuticle actually is, what causes it to become damaged, and the key signs that your strands are crying out for help. Most importantly, we’ll cover how to start reversing that damage with smarter habits and products — including Silkie’s silk-powered haircare essentials that help protect and restore your cuticle health from the outside in.

Let’s get into it.

How to Prep Your Hair for Changing Seasons

Your seasonal hair survival guide starts here.

Just like your wardrobe shifts when the weather changes, your haircare routine should too. Whether you’re moving from humid summer heat to crisp fall air or from dry winter winds into spring blooms, your hair feels those changes — and reacts accordingly. Think frizz, dryness, shedding, or even extra oiliness. The trick? Staying one step ahead.

In this blog, we’re diving into how to prep your hair for changing seasons — with practical, easy-to-follow tips that work no matter your hair type. And of course, we’ll talk about how Silkie’s luxurious products (like our 100% mulberry silk pillowcases and gentle silk scrunchies) can keep your hair healthy, hydrated, and resilient through every shift in weather.

Let’s break it down.

Best Nighttime Oils to Pair with Silk Pillowcases

Wake up glowing—skin, strands, and all.

There’s something luxurious about your evening wind-down routine. Maybe it’s the quiet. Maybe it’s the ritual. But if you’ve invested in a silk pillowcase (hello, Silkie), then pairing it with the right nighttime oils can take your beauty sleep to the next level.

Let’s be real—your nighttime products matter. That’s when your skin and hair actually repair themselves. Combine that with the friction-reducing, moisture-locking benefits of a silk pillowcase, and you’ve got the ultimate duo. But not all oils are created equal. Some hydrate. Some restore. Others strengthen.

So, which oils work best with your beloved Silkie silk pillowcase? Keep reading. We’re diving into the top nighttime oils that nourish without ruining your pillow—or your morning.

The Benefits of Using a Vent Brush for Blowouts

Because a great blowout shouldn’t require a salon appointment.

Let’s be honest—there’s something magical about a fresh blowout. The volume, the bounce, the smoothness. But getting that “just stepped out of the salon” finish at home? Not always easy. That’s where the vent brush comes in.

If you're serious about haircare or just love that sleek, polished look, the right tools matter. And a vent brush is one of those underrated heroes that deserves a spotlight. In this blog, we're diving into exactly why it's the secret weapon for a better blowout—and why your hair will love it.